Posts Tagged "marenon.com"

Health Literacy – Your A, B, Cs to Staying Healthy

Posted by on Aug 4, 2011 in Blog | 0 comments

Health Literacy – Your A, B, Cs to Staying Healthy

  Patient Health Literacy & Education: Is this ad believable? It is a satiric ad from a 1950’s British magazine. Almost everyone would laugh-out-loud (or ‘LOL’ if you are text messaging) at such an absurd message today but unsubstantiated health claims and promises are made every day in newspaper, journals, and in particular, on the Web. Are we in a position to be able to agree or disagree with medical or health claims that are made? Usually not. I recently had a conversation with a well-educated, young business professional. She stated that it was probably time...

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The Carbon Footprint of War

Posted by on Aug 3, 2011 in Blog | 0 comments

The Carbon Footprint of War

Here’s another important question that greatly needs your innovative input. Global warming and the ‘greening’ of’our economies is and important topic providing lots of talk about shrinking everyone’s carbon footprint; from cars to homes. What about the carbon footprint of war? Consider first the weapons of war and their respective carbon footprint. The mass destruction achieved by modern weaponry greatly exceeds the carbon footprint created from simply the weapons production. Weapons are created with the intent of eventually destroying something before the...

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Kipling & “If”: Inspiration for Life Science Innovation

Posted by on Jul 13, 2011 in Blog | 0 comments

Kipling & “If”: Inspiration for Life Science Innovation

Besides great summertime reading, I’d say that Rudyard Kipling’s poem ‘If’ qualifies him as the poet laureate of life sciences and innovation. Back in the days when King Edward VII ruled the once-mighty British Empire, Kipling’s inspirational poem ‘If’ was published in 1909. ‘If’ proved so exceptional in touching the soul of the British reader that, even in the mid-1990’s, Brits voted ‘If’ as their all-time favourite poem. ‘If’ is inspirational and gives us a clue as to what actual leaders need to do – to inspire one to persevere, sometimes against long...

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The Zen of Innovation

Posted by on Jul 2, 2011 in Blog | 0 comments

The Zen of Innovation

Wikipedia defines Zen as “emphasizing experiential wisdom in the attainment of enlightenment…” Sounds a bit deep and cerebral but it really isn’t. It’s actually quite practical.  Almost every organization and certainly the vast majority of Biopharma companies would say that they are innovative. But when you speak with many of these companies, they are quick to share stories about just how challenging it is to innovate. Their experiential wisdom seems to be about the attainment of capital to innovate – not innovation itself. Is there a way to rectify this? I recently read...

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Does Size Matter…to Pharma?

Posted by on Jun 24, 2011 in Blog | 0 comments

Does Size Matter…to Pharma?

Many small Biopharma Consultants like us here at Marenon sometimes feel that we are competing against the ‘Big Boys’.  I’m not so sure that we are,  or even if we should. Consulting businesses with hundreds of areas of practice, thousands of people, tons of resources  and huge marketing budgets have a place in the world and that includes the Biopharma world as well.   The scale of these organizations is both massive and impressive and is sometimes needed to help even bigger Pharma companies deal with large transnational business issues. For example, many of these big...

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